New Bridal trousseau service

Friday, 27 December 2013 - 11:23am IST | Agency: DNA

Looking perfect on her wedding day is every bride’s wish. In order to help women get their look right, skincare brand Clinique has launched a Bridal Trousseau Service, an interactive, appointment based offering to ensure each bride receives customised solutions for her bridal beauty needs.  This is done in consultation with a specially trained Clinique Colour Specialist. A spokesperson for Clinique explains this is an India exclusive service. “Brides tend to buy a lot of make-up and skin care products prior to their big day and often they don’t know what to do with them. We try to advise them post a consultation on what’s best suited for their skin and complexion. It’s best for brides to avail this service at least a month or two prior to their wedding so that there’s adequate time for follow-ups. One of the largest concerns for women is uneven skin tone. So aside from the Clinique three-step kit which cleanses, tones and moisturises we also address specific concerns.”

Each bride will learn useful tips on getting their make-up right, achieving a flawless look, finding the perfect colour for their skin tone and much more. They will leave enriched with knowledge about her personalised skincare needs and even be taught ways to recreate the looks on her own. “Each bride is different and while most Indians know basic liner, lipstick and compact, they’re afraid to experiment with more products for their wedding. We also stress on the importance of looking after your skin post the event,” adds the spokesperson.

The service that is priced at Rs 15,000 is redeemable against the bride’s handpicked choice of Clinique’s products in the Bridal Trousseau Box. The box is inspired by Indian bridal motifs with its delicate gold floral exterior and metallic accents on the edges. Depending on each person’s requirements some of the recommended products include a good moisturiser, eye cream and cleanser, corrective make-up, a high impact mascara, the moisturising Chubby Sticks, eyeshadows and much more. Clinique’s Bridal Trousseau Service is available in selected stores across Mumbai, New Delhi, Gurgaon and Bengaluru.


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