The year is coming to an end and we’re rushing towards it. Funfairs and projects in school, parties and events every night, it’s almost as if we have this fear of life ending. Not just the year. Let’s pack it all in before the end of December!
So let’s take stock and look at some of the biggest society trends of the year almost gone by…
Destination parties: If you’ve got the money, this has been the year to spend it! Destination parties for every occasion have been the mantra this year. From milestone birthdays to milestone anniversaries, whisking your guests off on a long haul flight, dressed in loubs and backcombed ponytails, has been the norm of the moment. Upon arrival, one is usually ‘looked after’ from the second they step out of the plane (unless they were flown there). Guests are greeted with surprise gifts in their bedrooms, which invariably include hangover kits and something traditional from the destination. These weekend getaways will usually have at least one theme night and one sit down dinner with a lavish spread and wines to go with it. Speeches will be made, toasts will be sipped to, and miles away from your homes you’ll feel a special bond with your hosts and create memories that will probably last a lifetime.
Black/White tie events: Another trend that seemed to stick out this year was formal evenings, sit down dinners, semi-balls if you will, usually with a benefit or fund raiser attached. Women in ball gowns, men in suits or tuxes, gloved waiters, fancily plated courses and cameras flashing through it all. Ladies and gentlemen, when you receive that thick envelope with a self embossed gold leafed card inviting you to one of these evening, that’s when you take out your floor length gowns. You wear them to those dinners with soft carpeting and heavy chandeliers to highlight your look. It is appropriate there. An elegant sari will go the same distance. Yes, these are the evenings for the finery and the glitz. Just in case some of you are confused.
‘Besties’: Crazy as it may sound, new ‘besties’ was a definite trend this year! This is the trend of meeting someone new, usually at someone else’s lunch and suddenly feeling like this is your new BFF. The ‘besties’ craze usually doesn’t last very long, but is filled with love and admiration.
Suddenly the two girls are doing everything together, shopping, lunching, making new friends, hosting teas… and how do we know this? Selfies! Seen on their BBM status, Facebook and Instagram. We see them dressed alike, smiling alike and loving and hating all the same people, and every picture supported with emoticons of hearts and kisses! Watch out for ‘besties’, and if you are in a ‘bestie’ relationship, just enjoy the ride!
Selfies: The hairdresser’s done your up-do, the make-up artist has patted on the last of the silver dust, outfit freshly steam ironed and slipped on, you’ve finally squeezed on your sling backs.
You’re husband is at the door waiting impatiently, but you know it’s nowtime for your selfie! This is the picture that going to show the rest of the world yourperfect look, just before they see you in person. Selfies on a night out are typically taken at your home, in our car or at the door. Once at the party, selfies are taken with your ‘besties’ or with the people you want to be seen with for the night. Selfies will then be Instagrammed, snap flashed or tweeted, forever in all our phones!
Momtourage: Yes, you read it right. I’m talking about the mom’s entourage, ‘cause you can’t possibly be a mom on your own any more! So we’re anyway in a spoilt country and have always had maids, but here are some of the newer add ons:
PSO / body guards: These are heavy-duty muscle men hovering around tiny tots. Some of them are foreigners lacing birthday parties while following their ward. Headphones and hidden arms, standing behind a cupcake stand – wonder what these kids are being protected from!
Nurses: Odd as it might seem, sometimes a child as old as 10 or 11 has a nurse or two hovering around them. This probably started because the mum just never got around to letting the nurse go, but also, as per the trend now, when maids become ‘a pain’, a nurse if hired to replace them. Although, the child may not need any ‘nursing’ any more!
Nannies: These women are a notch above traditional maids, and not as qualified as nurses. They are Ipad friendly, can take up homework and basically be a ‘mom’ for a lot of these duties. They coordinate playdates, rechedule classes when needed and cheer their ward’s soccer team! It’s soccer nannies replacing the soccer moms who are probably too hung over from the night before to make it to a Saturday morning game!
Private tutors: Shhhh… Unlike all of the above that mums show off proudly, this one’s still a bit of a secret. These are the teachers that come to ‘help’ children with their homework almost every day.
Some of these tutors are retired school teachers, graduated art and craft teachers or even college students from out of the country taking a year off. They are particularly helpful to working mums who don’t have the time to help their children remain focused amongst the distractions of their small worlds. They are also helpful to mums who are too busy even if they’re not working, and would rather spend the little time they have with their children, with a relaxed non academic activity.
Speciality teachers: Gym teacher, tennis coach, ballet teacher, vocal teacher, piano teacher, tuition teacher, soccer coach, chess teacher... Ok, you get the drift! Any child worth his or his while, has a barrage of these in their daily lives! They’re an integral part of any ‘momtourage’ – and if they hand over a nicely laminated certificate at the end of the year, it makes all the amount spent on them, completely worth it!
So, that’s my quick review at the shining trends of 2013 — keep watching this space for the trends to come! As I say, it’s easy to buy the good life, but to live it well; you have to know the way to do it right!