It is an inclusive programme to address all issues related to improve nutrition as well as mothers and children care through the change in behaviour towards nutrition. It includes two factors. First in terms of nutrition and health. Second factor is about the behavioural change towards the care of women, specially mothers and children.
On the line of our PM’s words that NNM is not a program but a Jan Andolan, this program incorporates inclusive participation of public representatives of local bodies, government departments of the state, social organizations and public at large.
The focus will be on the change in the way our society look at the need of nutrition aspects of a pregnant or lactating mother and child. Key agents of change are mother-in-law and husband. Mission is designed to develop orientation of these key members towards healthy mother and child through proper nutrition.