Special logo, color code and separate brand name will be given to the project.
The BRTS, one of the most ambitious projects of the Surat Municipal Corporation (SMC), will soon now have a brand name, logo and color code as identification. Civic authorities have decided that they will spread awareness among people about the project.
The SMC will also complete tendering process of other important parts of the project till April -May.
To make the Rs500 crore BRTS (Bus Rapid Transit System) project more people friendly, the SMC has decided to create a separate brand for it, having a logo and color code. The civic authorities have decided that, the logo will be placed wherever the work for BRTS will be in progress.
To finalise the logo and other things, a meeting between CEPT, SMC and UMTS officials was held recently, where authorities were able to achieve success on the issue.
Besides this, the SMC has also decided to wrap up the tender processing activity for other components of the projects - excluding procuring of buses and preparing routes.
This includes passenger and bus information system and automatic ticketing machines. Civic authorities are planning to complete this work till April-May 2010. The cost of tenders is estimated to be around Rs40 crore. This was decided as work for preparing routes and flyovers have begun and civic authorities do not want to get delayed for the project.
"The BRTS project is for the people and to make them aware a separate logo and color code is necessary. We will also give a separate name to the project to create its identity," municipal commissioner S Aparna, said. There will be 60 bus stops in all developed in both routes.
"We have finalized the design and a sample bus stop will be prepared and review of will be taken from the experts, to make any changes if needed," Aparna added.
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