ZeeTV.com wins 'Best Website Of The Year’ for second consecutive year

The world is going digital and in the third phase of the internet, it’s all about the internet of things. In this endeavour to help people enjoy their favourite content online, Zee Digital Convergence Limited (ZDCL) has emerged a winner in driving www.zeetv.com towards maintaining the top spot. Zee TV’s official website has won the Best Website Of The Year Award for the second consecutive year.

MetrixLab - MarketTools Research Pvt. Ltd hosted the Website of the Year award function recently where Zee TV website was chosen winner in two categories – Best Website and Most Popular Website in the Media category. This award function has earned credibility by becoming India’s most important people's choice award for websites.

This year, 252 websites were nominated across 21 categories. The vote count crossed more than 185,000 votes between October 19 and November 27. Zee TV website gained the top spot by being chosen as Best Website of the Year for being the website with the highest average score on content, navigation, design and recommendation intention, followed by Most Popular Website award for the highest number of votes.

“We ensure all our products adapt to different devices and across varied bandwidths so that the need of the end user is met and their experience is seamless,” said Karan Jaitapkar, Business Head, ZEEL Sites.

”Our focus is to drive larger market share of consumer eyeballs, push for inorganic growth through improved content and services and leverage constant innovation to engage and ensure consumer stickiness on our media platforms, ” said Debashish Ghosh, CEO, ZDCL.