Followers of BJP's prime ministerial candidate Narendra Modi were in for a pleasant surprise today.
On the occasion of Holi, the much admired leader sent in personalised celebratory Direct Messages to his Twitter 3.55 million followers wishing them.
The message simply read, “Here is your personalized Holi greeting..” accompanied by a link to the e-card.
Needless to say, this delighted his ardent fan base, and became a talking point on Twitter:
— Vishnu Thakur BJP (@vishnuthakurbjp) March 17, 2014
Mitron.Hope u had a funfilled colorful Holi! To find personalized Holi wishes from Modi via DM (even if app generated) added to the color:-)
— Shikha S (@shikha_shrivas) March 17, 2014
Got a personalized greeting from Narendra Modi. One in around how many crores does that make me? i wanna order cake for family :)
— Sonal Kalra (@sonalkalra) March 17, 2014
— Sarah Amos (@sarah3amos) March 17, 2014
Personalized holi greetings by sh Modi Ji pic.twitter.com/u7TzLl2OVe
— Hemuनमो मय चोटली (@HemuRaval) March 17, 2014
Oh I feel so special, Narendra Modi wishes me a happy holi. That to personalized. That's the way, Namo.
— Anisha (@Shizzlerrr) March 17, 2014
We, on our dna Twitter account, also received one.
Earlier today, he had even offered cutomised messages that users could send to their friends:
Send a personalised Holi e-greeting along with my audio message to your friends http://t.co/ZKZn8Hf2NA
— Narendra Modi (@narendramodi) March 16, 2014