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Congress wants Rahul Gandhi to personalize his Twitter handle

Currently, @OfficeOfRG almost functions like a personal handle.

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Congress vice-president Rahul Gandhi
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Leaders closely working with Congress Vice President Rahul Gandhi want him to personalize his Twitter handle from @OfficeOfRG to Rahul Gandhi. DNA spoke to people working closely with Rahul Gandhi who confirmed that he has been requested to change the handle name. The clamour for him to personalize the handle has gone up as he is all set to be elevated as the President of the Congress Party by October end. His arch rival Prime Minister Narendra Modi has a personal Twitter handle and his tweets carry an element of intimacy.
 
Sources in the Congress also said that Rahul Gandhi was given similar suggestion by a senior leader to change his twitter handle but he did not positively respond to the idea. Rahul Gandhi and Congress Party have been late arrivals on the social media which BJP used to its great advantage during 2014 Lok Sabha elections. Sources say that Rahul's twitter handle, @OfficeOfRG today almost functions like his personal handle so the change makes all the sense.
 
Despite recent success tasted by Rahul Gandhi on social media, there is a perceptible difference between his and Prime Minister Narendra Modi’s account. Rahul Gandhi has got 3.81 million followers whereas Narendra Modi has 35.6 million followers. The difference between the yesteryears and today is that engagement rate of Rahul Gandhi’s Twitter account has risen substantially.
 
Current social media platforms of Congress are being managed by Divya Spandana former member of Lok Sabha from Mandya district of Karnataka. She has largely been responsible for turning around the moribund social media department of the Congress Party into a vibrant unit.

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