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BJP to instill its ideological values in its new recruits

22 lakh members will be trained as part of the year-long exercise beginning at the mandal level

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After the membership drive, the BJP's newcomers will get lessons in Deendayal Upadhyay's political philosophy of integral humanism, among other tenets of the party. BJP president Amit Shah's ambitious plans for the party go beyond the membership target. He has chalked out an innovative mission to familiarise the members, several of whom will be new, with party ideology, history and steps taken by the Narendra Modi government.

The training programme called "Maha Prakshikshan Abhiyan'' will begin after the membership drive ends on March 31, a BJP leader told dna. Shah has set up a team of party leaders which will act as an anchor to manage the exercise from the mandal to the national level. At the first meeting convened by him on the campaign, party leaders present included Ram Lal, general secretary (Organisation), Vinay Sahasrabuddhe, national vice-president, Mahesh Sharma, a union minister, Kiran Maheswari, national vice-president, R Balashankar, who headed the party's intellectual cell, V Satish, joint general secretary and RSS leader, L Ganesan, a senior leader in the Tamil Nadu unit and Alok Kumar, who was convenor of the BJP's National Training Cell.

Sources said more members could be inducted into the central team for the training campaign, which aims at creating a permanent committed party structure. With most of its members being new to the party, the idea was to orient them towards its ideological moorings. Shah, according to sources, wants as many members as possible to be familiar with the party ideology and history.

A party leader said it would ensure having members dedicated to the party in every mandal.

The training would include acquainting them with integral humanism, a guiding principle for the party's political ideology, party's founders, its history, the idea of building a "new" India and taking the Modi government's achievements to the grassroots. The website of the party's training cell describes Upadhyay's integral humanism, originally advocated in 1965, as "a critique of both communism and capitalism, provides a holistic alternative perspective for political action and statecraft consistent with the laws of creation and the universal needs of the human race."

If the party manages to achieve its target, surpassing the record of Communist Party of China, around two-thirds its members would be new. Sources said 22 lakh members will be trained as part of the year-long exercise beginning at the mandal level. From each of the 11,000 mandals across the country, 200 members will be trained. A day long camp will be held at the mandal level for it, after which the training programme will move to the district, state and national levels. A national camp will be held in the Capital for a trainers' training and four-five members will be selected from each state.

The BJP registered five crore members in the first three months of its membership drive which began on November one, last year. But, to achieve its target of ten crore members, it would need to induct as many more in two months.

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