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Watch: 'Dangal' helmer Nitesh Tiwari directs 'Apni Bhasha Mein Feel Hai' - the brand anthem for ZEE5

The music has been composed by Amit Trivedi and lyrics have been written by Amitabh Bhattacharya...

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Zee Entertainment Enterprises launched its OTT platform, ZEE5, with a captivating music video. With lyrics in 12 Indian languages, the song brings to life ZEE5’s unmatched offering – the best of local and international content on one platform. The music has been composed by Amit Trivedi and lyrics have been written by Amitabh Bhattacharya. The video titled #ApniBhashaMeinFeelHai has been directed by Dangal director Nitesh Tiwari.

Reflecting the brand personality of being vibrant, edgy, young, reliable and above all ‘personal’, ZEE5 unveiled a bilingual brand anthem directed by Nitesh Tiwari. Composed by Amit Trivedi and written by Amitabh Bhattacharya, the one of its kind anthem emphasizes on the freedom of consuming content in the language of your comfort.

Talking about the brand film, Nitesh Tiwari said, “I congratulate Zee on the launch of ZEE5. My association with Zee group goes back to ‘Dangal’ and that professional camaraderie has seamlessly followed here. It has been a pleasure for all of us working on the brand anthem as Amit, Amitabh and I resonate with what ZEE5 offers. We have ensured that the brand proposition of ZEE5 is reflected well in the music video and it appeals to consumers irrespective of where they belong. As a filmmaker, good content grips my attention and I am looking forward to what ZEE5 has to offer.”

In case you haven't, watch the new anthem song for ZEE5 right here: 

 

 

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