Rumour has it

Some of the topmost producers in B-Town are planning to come under a joint umbrella to produce, direct, market, promote and distribute their films. Buzz is that Aamir Khan, Karan Johar, Siddharth Roy Kapur, Ronnie Screwwala, Anil Thadani are coming under one company for film, distribution, marketing, production, digital, movie theatres and producing television content.

Says a source, “It’s all very hush-hush till now and everything is in the planning and conceptualizing stages. The five have been regularly meeting at each other’s home to discuss the project. It will be one production house (of the five) under one banner — and will cover everything from pre and post production work, direction and launching of projects to marketing, publicity, promotion and distribution. The plan is to also produce quality television content.”

According to the source, “These five heads of business are some of the finest creative and business minds in the film industry and each brings his own unique expertise in his field to the table — Karan for direction, Aamir for his marketing skills and  star power, Siddharth and Ronnie are good with the business side, while Anil is unmatched in distribution. They even plan to have their own theatrical chains across the country.”

The source adds that all the talks are being conducted with the utmost secrecy because Ronnie is under contract to UTV not to do anything with entertainment for the next five years. “They plan to make the announcement around December 2016- January 2017. An IPO will also happen with the announcements of Shuddhi and Shiddat where they are expected to raise money to fund their ventures. Till they are ready, there will be a spate of denials coming from everybody.”