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What is doorsteps.co.uk and how does an Indian-origin team made a million dollar fortune out of it

Ruparelia hired a call centre service to answer his company,doorsteps.co.uk's switchboard while he was in class and gave a call back to his clients after his school used to get over.

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The 19-year-old's online estate agency business got valued at 12 million pounds in just over a year
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Akshay Ruparelia, an Indian-origin teenager, who has become one of Britain's youngest millionaires while negotiating property deals during his school's lunch break is making the headlines for all the right reasons. 

But what exactly is his business? 
The 19-year-old's online estate agency business got valued at 12 million pounds in just over a year as he juggled his school work with sealing the property deals for his no-frills business that offers to sell properties for a fraction of the cost charged by established high street estate agents.

How did it all started? 
Ruparelia hired a call centre service to answer his company,doorsteps.co.uk's  switchboard while he was in class and gave a call back to his clients after his school used to get over. 

His model is based on hiring an ever-expanding network of self-employed mothers across the UK, who show clients around the properties he has been asked to sell.

The teenage tycoon believes his model is set to turn the property selling market away from agents in flashy suits.

"Quite rightly people trust mums. Every mum who works for me will be honest and tell the truth. It is important. For the majority of people selling their home is the biggest financial transaction of their lives," he told the 'Daily Mirror'.

Within few months,doorsteps.co.uk became popular among investors, as people were buying shares in Ruparelia's firm. 

According to the latest data, the teenager has sold 100 million pounds worth of homes.

Where did Akshay Ruparelia get insipiration from?
The teenager millionaire attributes the idea to set up a small business to reading the biography of Michael O Leary, founder of Ryanair airlines.

"Mr O Leary began by selling flights for just 4.99 pounds. His point was that if you can offer customers something at a price they can't believe and you deliver what you say you will, you hook people in and your business will work," he said.

What is the business model of doorsteps.co.uk? 
According to the firm's website, the buyers have to go through the three-way process which has been stated below. 

Step 1: Speak to one of the company's agents: 
A buyer has to fill in a form or he/she needs to call their 24-hour hotline to get in touch with the company's agent. 

The agent will then give the customer a free property analysis report and valuation. 

Step 2: Agents will get to work
The company provides a lot of package for customers to choose from. The details of which is available at the firm's website. 

Based on the package one has chosen, their local agents will come and take down customer's property particulars, to chalk out a floorplan immediately. Within 24-48 hours; the property will be live and in front of millions of viewers on Rightmove, Zoopla and all other leading property portals across Britain. 

Step 3: The final step
The customer's personal Agent will handle his/her buyers. As the person who knows your house best, the company books a home viewings and let the person who wants to sell their properties to host them. 

After which, the company will then again takeover the negotiation to get their customers the best possible deal. 

What is the teenage tycoon planning to spend his money on? 
He began by paying himself 500 pounds a month from the profits, which he has increased to 1,000 pounds a month and is saving up to buy his first car.

The schoolboy is now well on his way to support his two deaf parents, who he says are very proud of him.

His father, 57-year-old Kaushik, is a care worker and mother, 51-year-old Renuka, is a teaching assistant for deaf children and a support worker for deaf children with Camden Council in London.

What are Ruparelia's future plan?
He, according to the media reports, took a 7,000 pound loan from relatives to run his business. At present, he has 12 people working for him and is now aiming to double the number of employees with investors having already handed him 500,000 pounds to get their hands on shares.

Ruparelia has got an offer to study economics and mathematics at Oxford University but has decided to put that on hold to grow his business.

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