Tata Motors readies to enter compact SUV segment with Nexon

Tata Motors is betting big on its upcoming model compact SUV Nexon as it prepares to enter the fastest growing segment in the Indian passenger vehicles market by September, say senior company officials.

Nexon will be the last vehicle on the platform on which the company has developed earlier models such as hatchback Bolt and compact sedan Zest.

The model is slated to be launched in September, around the festive season.

It will be hitting the market at a time when Chairman N Chandrasekaran has stated that turning around the domestic business of the company was "the need of the hour", as it has suffered from delays in new product launches, lack of adequate response to competition and an unsustainable cost structure.

According to Tata Motors President, Passenger Vehicles Business Unit, Mayank Pareek the compact SUV is the fastest growing segment in Indian car market clocking 180 per cent expansion last year.

"Around five years back there was nothing like compact SUV but suddenly it came from nowhere and now it is 12 per cent of the total market, which is huge," Pareek told

(This article has not been edited by DNA's editorial team and is auto-generated from an agency feed.)