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Anushka Sharma on why she is focusing on cutting edge visual effects to entertain audiences

Anushka Sharma and her brother Karnesh Ssharma's love for cutting edge visual effects (VFX).

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There is one thing common in all of Anushka Sharma and her brother Karnesh Ssharma's productions including Phillauri, Pari, and now Bulbbul, their love for cutting edge visual effects (VFX).

Speaking about pushing the envelope in creating unique visual experiences, Anushka recently said, "For us, how uniquely we tell a story is extremely important and we have always tried to tell our stories as different as possible. I have always felt that a visual trigger to storytelling is key to hold the attention of audiences today and it also allows us an unexpectedly new route to present an idea that has never been seen before by audiences." 

 
 
 
 
 
 
 
 
 
 
 
 
 

 

Interestingly, all of the three films mentioned above are supernatural-feminist films created for the first time in Bollywood.

Anushka further added, "Karnesh and I have always wanted to break-away from traditional ways of telling a story because we feel people have seen enough of the formula and are done with them. That's been our biggest strength. From Phillauri, Pari, and now Bulbbul, while we have accidentally created a sub-genre of supernatural feminist films, we have consciously told the story through the lens of clutter-breaking visual effects."

 
 
 
 
 
 
 
 
 
 
 
 
 

 

Talking about the VFX in Bulbbul and the "red moon", Karnesh said, "The red moon in Bulbbul has been highly talked about because it's something unique and we wanted to use this symbolism. It adds to the aesthetic and it plays up the symbolism that revolution against oppression is the call of the hour. It worked wonderfully in our storytelling and we are glad that audiences loved this device and gave us two thumbs up for sticking our necks out."

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